As readers may know, the BBC News website has two different versions: a UK edition that does not carry adverts and an international edition that does.
The licence fee paying public might therefore not have seen an advert recently produced by the corporation itself which is currently being prominently promoted in banners on the website’s international edition.
A click on that banner leads the website’s visitors to a video titled “BBC World News: Always championing the truth“.
The advert itself – presented by Katty Kay – tells viewers:
“When you’ve covered the story from every angle,
When you’ve reported the facts whatever the obstacles,
If you’ve asked the questions others won’t,
When you’ve never taken sides in any war, revolution or election,
When you’ve come under fire from people in power around the world,
And you’ve always championed the truth,
Then you can call yourself the most…
View original post 160 more words